Alzheimer’s Awareness Event, The Longest Day, is All About Love

TheLogestDay

The Alzheimer’s Association is hosting its newest signature, team-focused fundraising event, The Longest Day, which takes place on this year’s summer solstice, June 21.

To honor those living with Alzheimer’s disease and their caregivers, for whom every day can truly be the longest day, Alzheimer’s Association supporters around the world will spend the day doing something they love. It’s the culmination of a month-long commemoration of Alzheimer’s & Brain Awareness Month.

“Last year, we saw bridge players, knitters, golfers, hikers and many other enthusiasts taking part in these activities as a way to have fun and do good,” says Sue Wronsky, the Alzheimer’s Association Delaware Valley Chapter’s consultant for The Longest Day. “You can do anything you love to do, from swimming to scrapbooking.”

More than five million people in the United States are living with Alzheimer’s—a progressive brain disease that is the most common cause of dementia. It is the sixth leading cause of death, and the only one of the top 10 that has no cure and can’t be prevented or even slowed. In the Delaware Valley, nearly 300,000 individuals have some form of dementia.

“Participating in The Longest Day is easy,” says Wronsky. “Just start or join a team, register online, then choose a fun activity and begin raising funds for research and families in your community affected by Alzheimer’s.”

For more information, email SWronsky@Alz.org or visit Alz.org/TheLongestDay.

June 2017

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